2009 jewelry for Chinese Valentine's Day

Chinese Valentine's Day - merchants would like to couple the money circle
In five days, that is, the Chinese Valentine's Day - "Tanabata Star Festival." This is because Weaver Cowboy love story became the most traditional Chinese festivals romantic of the lunar calendar, the business finally Hangzhou in silence after two months, once again beginning to find new promotions.

The industry believes that, although the Tanabata festival of Valentine's Day as Western attention, the rise in Hangzhou not long, but the off-season of Akoya pearls this festival, because the number of department stores, jewelers and fashion restaurant with some enthusiasm and a sweet, lively atmosphere.

Tanabata Business

Start a month early

"When the jewelry is not jewelry, it would be what?" As early as a month ago, the ancient martial arts of jewelry on the square peg in a large billboard, Hangzhou Tahitian pearls consumers to the questions raised. Specifically for the Tanabata Star Festival and the questions raised by the consumer once the heat you cited, and the ancient jewelry of the Tanabata festival is full of looking forward to. It is understood that the Pearl jewelry issue will be announced before.

"Jewelry is one of the first brand to do business articles Tanabata Star Festival. Tanabata festival is linked from the West over Valentine's Day, and it is China's traditional festivals, and the meaning of love, very fit jewelry sales goal." Zhejiang and jewelry, Deputy Zhou, general manager of the firm said.

Therefore, the Tanabata Festival in the eyes of jewelry is brand marketing opportunity not to be missed. Recently, the old Fengxiang and Zhejiang and jewelry have launched a large-scale promotional activities Tanabata, with age as the main means send. For example, the old Fengxiang "love life" pendants Series K gold price in particular the promotion of 770, the purchase value of that donated 580 photographic agencies Mr.bei coupons a couple photo experience; Zhejiang to hundreds of jewelry listed on the new new couple of diamonds on the ring, over 1,000 yuan to send 80 per coupon, VIP and other members sent 100 coupon.